Online Retail Consulting - Seal Global Holdings

Building a seamless, engaging customer experience

Online Retail Team
The eCommerce scenario is changing fast and businesses are facing mounting pressure to attract new customers, convert browsers into buyers, increase the size of each transaction, and retain customer loyalty.

 

Whether you are a new player in the Online Retail market who wishes to set up a new web-store or someone who wishes to enhance an existing business, Seal Global Holdings helps you expand your business across borders, increase conversion rates and enable your web-store with custom, scalable e-commerce solutions. As a recognized e-commerce service provider, we help organizations elevate their online channel thorough design, platform implementation, managed services and strategy.

 

Think of us as your own outsourced director of e-commerce, someone who does all the worrying for you but doesn’t cost you the earth.

 
 

What Seal GLobal Brings to the Table

Seal Global brings cutting-edge technology skills, deep domain expertise and standardized delivery methodology to address the complexities of today’s commerce. From planning the front-end of your online store to back-end technologies and processes, Seal Global will hand-hold you through every stage of your implementation.

E-Commerce Strategy
  • Create and implement comprehensive e-commerce strategies for improving purchase conversion rate.
  • Create master plan of web-store which is easy to explore and provides easy navigation and efficient check-out services.
  • Developing and implementing e-store marketing strategies, campaigns, promotions
  • Diversify payment channels
  • Set up back office processes and ensure that backend order fulfillment processes are defined, implemented and operating in an efficient and sustainable manner
  • Build systems and protocols internally that ensure all content is optimized across all platforms and user experiences (websites, mobile, social, video, blogs, marketplaces)
  • Assess the competitive landscape by examining the merchandising strategies of key competitors and online retailers and identifying market trends.
  • Lead, train and put in place functional and technical e-commerce teams
Web-store Development
  • Proprietary Software Development, Licensing, and Partnerships
  • Building a Web-store which works across all platforms
  • Optimizing the ecommerce customer experience on the site : landing pages, simple menu options, navigation etc.
  • Optimizing the end-to-end ordering process : add-to-cart, check out, payment etc.
  • Branding
  • Payment Gateway integration
  • Site management and monitoring
Marketing
  • Managing digital ad campaigns through search engines, social networks, and online ad networks to drive traffic both online and to physical location(s)
  • Search Engine Marketing (SEM): Pay-Per-Click Advertising and Search Engine Optimization (SEO)
  • Managing Social Media marketing campaigns and content on FB, Twitter, Google+, Blogs
  • Email marketing including maintaining email calendar, campaign set up, list segmentation, product selection, email delivery and performance analysis
  • Marketing through Google Adwords and Affiliate channels
  • Selling on marketplaces and retail portals like Amazon
  • Press releases
Procurement Services
  • Set up consultants, vendors and service providers.
Tracking and Analytics Implementation
  • Creating performance metrics
  • Analytics/data reporting
  • Implementation of Google Analytics, Webmaster Tool and Merchant Center
Back-office Processes
  • Product development, product taxonomy creation
  • Catalog development and management
  • Content writing
  • Order processing – shipment, cancellation, fraud detection
  • Payment processing
  • Customer support
Online Retail - Some of the things we do